Fiscal year · 2005–2025
Ford
Ford reports wholesale units — vehicles shipped to dealers, not retail sales — in thousands. Every figure here is converted to vehicles. FY2005–FY2010 include the later-divested Jaguar, Land Rover, Aston Martin and Volvo brands, so the series is not like-for-like throughout.
4.39M
2025
6.77M
Peak, 2005
-35%
Since 2005
6.77M
First, 2005
Total vehicle wholesales
Fiscal year ·vehicles
Wholesale units are vehicles shipped to dealers and other customers, not retail registrations. Reported by Ford in thousands; shown here as vehicles.
| units | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Total wholesales | 6,767,000 | 6,597,000 | 6,555,000 | 5,532,000 | 4,866,000 | 5,524,000 | 5,695,000 | 5,668,000 | 6,330,000 | 6,323,000 | 6,635,000 | 6,651,000 | 6,607,000 | 5,982,000 | 5,386,000 | 4,187,000 | 3,942,000 | 4,231,000 | 4,413,000 | 4,470,000 | 4,395,000 |
| Year-on-year change | (75,000) | (170,000) | (42,000) | (1,023,000) | (666,000) | 658,000 | 171,000 | (27,000) | 662,000 | (7,000) | 312,000 | 16,000 | (44,000) | (625,000) | (596,000) | (1,199,000) | (245,000) | 289,000 | 182,000 | 57,000 | (75,000) |
| Year-on-year % | (1.1%) | (2.5%) | (0.6%) | (15.6%) | (12.0%) | 13.5% | 3.1% | (0.5%) | 11.7% | (0.1%) | 4.9% | 0.2% | (0.7%) | (9.5%) | (10.0%) | (22.3%) | (5.9%) | 7.3% | 4.3% | 1.3% | (1.7%) |
- · 2011 (highlighted): Volvo divestiture completed Aug 2010, so 2011 is the first full year at the post-divestiture, Ford/Lincoln/Mercury-only company perimeter. 2004→2005 shown italic/grey uses the prior (2004) figure only for the YoY calc, not as part of the requested range.
- · 2015-2020 decline also reflects strategic exits: South America manufacturing (2019-21), most Russia operations (2019/2022), India manufacturing (2021-22), and discontinuation of most North American sedans (2018-20) — not solely demand weakness.
- 2005 FY2005 10-K (filed 2006-03-01)
- 2006 FY2006 10-K (filed 2007-02-28)
- 2007 FY2007 10-K (filed 2008-02-27)
- 2008 FY2008 10-K (filed 2009-02-26)
- 2009 FY2009 10-K (filed 2010-02-25)
- 2010 FY2010 10-K (filed 2011-02-28)
- 2011 FY2011 10-K (filed 2012-02-21)
- 2012 FY2012 10-K (filed 2013-02-19)
- 2013 FY2013 10-K (filed 2014-02-18)
- 2014 FY2014 10-K (filed 2015-02-13)
- 2015 FY2015 10-K (filed 2016-02-11)
- 2016 FY2016 10-K (filed 2017-02-09)
- 2017 FY2017 10-K (filed 2018-02-08)
- 2018 FY2018 10-K (filed 2019-02-21)
- 2019 FY2019 10-K (filed 2020-02-05)
- 2020 FY2020 10-K (filed 2021-02-05)
- 2021 FY2021 10-K (filed 2022-02-04)
- 2022 FY2022 10-K (filed 2023-02-03)
- 2023 FY2023 10-K (filed 2024-02-07)
- 2024 FY2024 10-K (filed 2025-02-06)
- 2025 FY2025 10-K (filed 2026-02-11)
Ford Motor Company, Form 10-K (FY2005–FY2025)
Wholesales by region and market
Fiscal year ·vehicles
An em dash means Ford did not separately break that market out for that year, which is not the same as zero. Ford's own regional subtotals do not always sum to the company total.
| units | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| United States | — | — | 2,363,000 | 1,825,000 | 1,563,000 | 1,947,000 | 2,224,000 | 2,302,000 | 2,608,000 | 2,457,000 | 2,677,000 | 2,588,000 | 2,566,000 | 2,540,000 | 2,412,000 | 1,826,000 | 1,716,000 | 2,012,000 | 2,097,000 | 2,200,000 | 2,105,000 |
| Canada | — | — | 243,000 | 198,000 | 223,000 | 278,000 | 273,000 | 281,000 | 283,000 | 288,000 | 285,000 | 313,000 | 308,000 | 295,000 | 289,000 | 210,000 | 233,000 | 258,000 | 260,000 | 269,000 | 292,000 |
| Mexico | — | — | 140,000 | 134,000 | 80,000 | 88,000 | 88,000 | 83,000 | 91,000 | 77,000 | 93,000 | 103,000 | 82,000 | 69,000 | 53,000 | 34,000 | 40,000 | 42,000 | — | — | — |
| North America (total) | 3,410,000 | 3,051,000 | 2,890,000 | 2,329,000 | 1,927,000 | 2,413,000 | 2,686,000 | 2,784,000 | 3,006,000 | 2,842,000 | 3,073,000 | 3,019,000 | 2,967,000 | 2,920,000 | 2,765,000 | 2,081,000 | 2,006,000 | 2,335,000 | — | — | — |
| Brazil | — | — | 258,000 | 297,000 | 336,000 | 358,000 | 346,000 | 336,000 | 364,000 | 320,000 | 250,000 | 182,000 | 215,000 | 235,000 | 218,000 | 135,000 | 27,000 | 21,000 | — | — | — |
| Argentina | — | — | 77,000 | 77,000 | 66,000 | 85,000 | 105,000 | 107,000 | 118,000 | 94,000 | 94,000 | 101,000 | 115,000 | 86,000 | 47,000 | 31,000 | 26,000 | 31,000 | — | — | — |
| South America (total) | 335,000 | 381,000 | 438,000 | 435,000 | 443,000 | 489,000 | 506,000 | 498,000 | 538,000 | 463,000 | 381,000 | 325,000 | 373,000 | 365,000 | 295,000 | 185,000 | 81,000 | 83,000 | — | — | — |
| United Kingdom | — | — | 414,000 | 415,000 | 354,000 | 341,000 | 342,000 | 337,000 | 379,000 | 425,000 | 447,000 | 428,000 | 418,000 | 387,000 | 367,000 | 208,000 | 227,000 | 263,000 | 243,000 | 242,000 | 218,000 |
| Germany | — | — | 230,000 | 250,000 | 286,000 | 216,000 | 250,000 | 208,000 | 227,000 | 237,000 | 261,000 | 283,000 | 277,000 | 313,000 | 328,000 | 211,000 | 152,000 | 182,000 | 162,000 | 155,000 | 155,000 |
| Türkiye | — | — | 100,000 | 78,000 | 79,000 | 130,000 | 140,000 | 108,000 | 114,000 | 91,000 | 128,000 | 116,000 | 116,000 | 65,000 | 47,000 | 102,000 | 72,000 | 85,000 | 124,000 | 114,000 | 119,000 |
| Italy | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | 107,000 | 122,000 | 109,000 | 100,000 |
| France | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | 90,000 | 104,000 | 78,000 | 66,000 |
| Russia | — | — | 180,000 | 183,000 | 74,000 | 93,000 | 124,000 | 134,000 | 105,000 | 57,000 | 38,000 | 45,000 | 54,000 | 51,000 | 28,000 | 14,000 | 22,000 | 3,000 | — | — | — |
| Europe (total) | 1,753,000 | 1,846,000 | 1,918,000 | 1,820,000 | 1,568,000 | 1,573,000 | 1,602,000 | 1,353,000 | 1,317,000 | 1,387,000 | 1,530,000 | 1,539,000 | 1,582,000 | 1,533,000 | 1,418,000 | 1,020,000 | 891,000 | 1,014,000 | — | — | — |
| Middle East & Africa | — | — | — | — | — | — | — | — | — | 192,000 | 187,000 | 161,000 | 119,000 | 109,000 | 94,000 | — | — | — | — | — | — |
| China | — | — | 203,000 | 251,000 | 345,000 | 483,000 | 519,000 | 627,000 | 936,000 | 1,116,000 | 1,160,000 | 1,267,000 | 1,215,000 | 731,000 | 535,000 | 617,000 | 649,000 | 495,000 | 467,000 | 442,000 | 379,000 |
| Australia | — | — | 108,000 | 102,000 | 92,000 | 104,000 | 83,000 | 94,000 | 85,000 | 80,000 | 71,000 | 82,000 | 78,000 | 65,000 | 64,000 | 57,000 | 70,000 | 71,000 | — | 104,000 | 92,000 |
| India | — | — | 39,000 | 29,000 | 30,000 | 84,000 | 96,000 | 87,000 | 80,000 | 77,000 | 78,000 | 86,000 | 88,000 | 98,000 | 73,000 | 46,000 | 34,000 | 0 | — | — | — |
| ASEAN | — | — | 39,000 | 36,000 | 38,000 | 51,000 | 74,000 | 95,000 | 85,000 | 94,000 | 94,000 | 115,000 | 122,000 | 117,000 | 102,000 | 67,000 | 75,000 | 102,000 | — | — | — |
| South Africa | — | — | 61,000 | 51,000 | 38,000 | 45,000 | 49,000 | 49,000 | 68,000 | — | — | — | — | — | — | — | — | — | — | — | — |
| Asia Pacific / Int'l Markets Group (total) | 473,000 | 517,000 | 535,000 | 464,000 | 604,000 | 838,000 | 901,000 | 1,033,000 | 1,344,000 | 1,439,000 | 1,464,000 | 1,607,000 | 1,566,000 | 1,055,000 | 279,000 | 284,000 | 315,000 | 304,000 | — | — | — |
| Mazda / AAI (consolidated Mazda6, folded into N.America from 2007) | 32,000 | 72,000 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| PAG combined (2005 only; JLR+Aston Martin+Volvo, pre-split reporting) | 764,000 | 730,000 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Jaguar/Land Rover/Aston Martin (owned through mid-2008) | — | 270,000 | 292,000 | 125,000 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Volvo (owned through Aug-2010) | — | 460,000 | 482,000 | 359,000 | 324,000 | 211,000 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Other Markets | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | 834,000 | 757,000 | 869,000 |
| TOTAL COMPANY | 6,767,000 | 6,597,000 | 6,555,000 | 5,532,000 | 4,866,000 | 5,524,000 | 5,695,000 | 5,668,000 | 6,330,000 | 6,323,000 | 6,635,000 | 6,651,000 | 6,607,000 | 5,982,000 | 5,386,000 | 4,187,000 | 3,942,000 | 4,231,000 | 4,413,000 | 4,470,000 | 4,395,000 |
| Selected market share of total (memo): | |||||||||||||||||||||
| United States % of total | — | — | 36.0% | 33.0% | 32.1% | 35.2% | 39.1% | 40.6% | 41.2% | 38.9% | 40.3% | 38.9% | 38.8% | 42.5% | 44.8% | 43.6% | 43.5% | 47.6% | 47.5% | 49.2% | 47.9% |
| China % of total | — | — | 3.1% | 4.5% | 7.1% | 8.7% | 9.1% | 11.1% | 14.8% | 17.6% | 17.5% | 19.0% | 18.4% | 12.2% | 9.9% | 14.7% | 16.5% | 11.7% | 10.6% | 9.9% | 8.6% |
- 1 Disclosure format change (FY2023 10-K onward): Ford dropped North America/South America/Europe/Asia Pacific regional subtotals and several countries in favor of a flatter "top markets + Other Markets" list; 2023-2025 genuinely cannot be broken into the old regional structure from the 10-K alone.
- 2 "China" includes Taiwan from the FY2019 10-K onward; earlier years may exclude Taiwan.
- 3 Ford's own regional subtotals do not always equal the sum of listed countries beneath them (they include additional small markets not separately disclosed).
- 4 India shows 0/"—" for 2022 onward (Ford exited Indian vehicle manufacturing 2021-22).
- 5 "Wholesale units" = vehicles shipped to dealers/others (Ford's revenue-recognition point); differs from "retail sales" (dealer-to-end-customer), which Ford discloses separately for market-share purposes only.
- 6 2007-2010 country/Asia-Pacific-Africa sub-detail is sourced from the FY2011/FY2012 10-Ks' retrospective 5-year Item 1 tables, not each year's own original 10-K — the original 2007-2010 filings disclosed wholesales at the region level in Item 7 (MD&A) rather than country level in Item 1. Where the two vintages imply a different regional total for the same year (e.g. 2008 Asia Pacific & Africa: 464 in the FY2008 10-K's own MD&A vs. 532 shown retrospectively in the FY2011/2012 10-Ks), the region-level figure used for "Total Company" reconciliation in this workbook is each year's own original MD&A figure; the country-level rows are supplementary detail from the later filings and may not sum exactly to it.
- 7 2005-2010 "Total Company" includes brands Ford owned and later divested (Jaguar, Land Rover, Aston Martin, Volvo) for the years/stub-periods it owned them — see the "Sales by Vehicle Type" tab for the brand-level breakdown and exact divestiture dates. This makes 2005-2010 not directly comparable to 2011-2025 on a like-for-like brand-perimeter basis; a "core Ford/Lincoln/Mercury only" alternative total is provided on that tab.
- 8 Mercury brand was discontinued in North America in 2011; regional figures for 2005-2011 include Mercury-brand units within their region (Ford does not break Mercury out separately in the regional tables).
Ford Motor Company, Form 10-K — Item 1 wholesales from FY2011, Item 7 (MD&A) before; 2007–2010 country detail from the FY2011/FY2012 10-Ks' retrospective tables
By brand — FY2005 to FY2010
Fiscal year ·vehicles
Jaguar, Land Rover, Aston Martin and Volvo were still Ford marques for part of this window: Aston Martin was sold in March 2007, Jaguar and Land Rover to Tata in June 2008 (the 2008 figure is a January–May stub), and Volvo to Geely in August 2010 (a January–July stub).
| units | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 |
|---|---|---|---|---|---|---|
| Ford / Lincoln / Mercury (core regions) | 6,003,000 | 5,867,000 | 5,781,000 | 5,048,000 | 4,542,000 | 5,313,000 |
| Jaguar / Land Rover / Aston Martin | — | 270,000 | 292,000 | 125,000 | 0 | 0 |
| Volvo | — | 460,000 | 482,000 | 359,000 | 324,000 | 211,000 |
| memo: PAG combined (2005 only — Jaguar+Land Rover+Aston Martin+Volvo, pre-split reporting) | 764,000 | — | — | — | — | — |
| TOTAL COMPANY (all owned marques) | 6,767,000 | 6,597,000 | 6,555,000 | 5,532,000 | 4,866,000 | 5,524,000 |
- · Aston Martin sold March 2007 (through 2006, reported jointly with Jaguar/Land Rover as "PAG")
- · Jaguar & Land Rover sold to Tata Motors, completed June 2, 2008 (2008 = stub Jan-May 2008 only)
- · Volvo sold to Geely, completed August 2, 2010 (2010 = stub Jan-July 2010, booked as a Special Item)
Ford Motor Company, Form 10-K
By operating segment — FY2021 to FY2025
Fiscal year ·US$ in millions unless noted
Ford Blue is combustion and hybrid, Model e is electric and extended-range EV, Pro is commercial, government and rental fleet. Wholesale rows are vehicles; revenue and EBIT are US$ millions; margin is a percentage. There is no comparable brand or segment split for FY2011–FY2020.
| 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|
| Ford Blue | |||||
| Wholesale units | 2,694,000 | 2,834,000 | 2,920,000 | 2,862,000 | 2,728,000 |
| Revenue ($M) | 80,377 | 94,762 | 101,934 | 101,935 | 101,019 |
| EBIT ($M) | 3,293 | 6,847 | 7,462 | 5,284 | 3,024 |
| EBIT Margin (%) | 4.1% | 7.2% | 7.3% | 5.2% | 3.0% |
| Ford Model e | |||||
| Wholesale units | 61,000 | 96,000 | 116,000 | 105,000 | 178,000 |
| Revenue ($M) | 3,098 | 5,253 | 5,897 | 3,858 | 6,670 |
| EBIT ($M) | (892) | (2,133) | (4,701) | (5,105) | (4,806) |
| EBIT Margin (%) | (28.8%) | (40.6%) | (79.7%) | (132.3%) | (72.1%) |
| Ford Pro | |||||
| Wholesale units | 1,187,000 | 1,301,000 | 1,377,000 | 1,503,000 | 1,488,000 |
| Revenue ($M) | 42,649 | 48,939 | 58,058 | 66,906 | 66,286 |
| EBIT ($M) | 2,665 | 3,222 | 7,222 | 9,007 | 6,843 |
| EBIT Margin (%) | 6.2% | 6.6% | 12.4% | 13.5% | 10.3% |
| TOTAL COMPANY WHOLESALE UNITS (000s) | 3,942 | 4,231 | 4,413 | 4,470 | 4,394 |
| memo: as separately reported "Total Company" (Item 1) | 3,942,000 | 4,231,000 | 4,413,000 | 4,470,000 | 4,395,000 |
- · By 2011, Mercury was discontinued and Jaguar/Land Rover/Aston Martin/Volvo were fully divested, leaving Ford with a single Ford/Lincoln brand portfolio.
- · FY2011-2017: reportable segments were geographic (Ford North America/South America/Europe/Middle East & Africa/Asia Pacific) — see the "Sales by Region" tab.
- · FY2018-2022: Ford collapsed to a single combined "Automotive" reportable segment (plus Mobility and Ford Credit) — no product-type or brand split disclosed at all for this decade.
- · No 10-K in FY2011-2020 tabulates a company-wide EV/ICE, car/truck/SUV, or Ford-vs-Lincoln wholesale-unit split on a consistent basis.
- · Minor restatements observed between filings (illustrative, not exhaustive): Ford Blue 2023 EBIT was $7,462M in the FY2023 10-K vs. $7,453M as restated in the FY2025 10-K; Ford Model e 2023 EBIT was $(4,701)M in the FY2023 10-K vs. $(4,778)M as restated from the FY2024 10-K onward. Figures above use each year's own (first-reported/recast-for-comparability) 10-K.
Ford Motor Company, Form 10-K
Methodology
Primary-source rule: each fiscal year's headline figures are drawn from that year's own Form 10-K (the "as first reported" or, where noted, the first recast-for-comparability disclosure). Where a later 10-K shows a different comparative figure for the same year, this is a genuine Ford restatement/reclassification, not a compilation error.
"Wholesale units": Ford's own defined metric — vehicles shipped to dealerships or others (the point at which Ford generally recognizes revenue), including medium/heavy trucks, all Ford- and Lincoln-badged units whether produced by Ford or an unconsolidated affiliate, units built for other manufacturers, and (in China) JMC-brand production. Differs from "retail sales" (dealer-to-consumer) and "industry volume"/"market share," reported separately by Ford for competitive-positioning purposes, not revenue.
Company brand/segment perimeter changed materially across this 21-year span: (1) FY2005-2006 — Ford Group included Ford/Lincoln/Mercury core regions plus "PAG" (Jaguar+Land Rover+Aston Martin+Volvo combined); (2) FY2007-2010 — PAG split into "Volvo" and "Jaguar Land Rover and Aston Martin" as Ford divested each (Aston Martin Mar-2007, Jaguar/Land Rover Jun-2008, Volvo Aug-2010); (3) FY2011-2017 — Ford/Lincoln (Mercury discontinued 2011) with geographic operating segments; (4) FY2018-2022 — collapsed to a single combined "Automotive" segment; (5) FY2023-present — Ford Blue/Ford Model e/Ford Pro (business-model/vehicle-type based).
Item 1's regional "Wholesales" table (used for the "Sales by Region" tab) is a disclosure separate from segment financial reporting. Its exact format also changed more than once: pre-2011 filings mostly present regional (not country-level) wholesale detail in Item 7 MD&A; FY2011-2022 present a detailed country/region table in Item 1; FY2023 onward simplify to a flatter top-market list (see Region tab notes).
All figures in thousands of units unless noted; revenue and EBIT in millions of US dollars. FY2015-2025 Total Company figures were cross-validated across 2-3 overlapping filings per year (each 10-K shows a trailing 3-year table) and were fully consistent. FY2005-2014 Total Company figures were validated by reconciling each year's own MD&A segment table (all segments, including then-owned Volvo/Jaguar/Land Rover/Aston Martin, sum exactly to the reported Automotive-sector wholesale total).
Compiled by Claude (Anthropic) via direct retrieval of SEC EDGAR filings, July 2026. This is a data compilation, not investment research or advice.
Sources
- Ford Motor Company, Form 10-K annual reports, FY2005–FY2025 (SEC EDGAR, CIK 0000037996).
- FY2005 10-K — SEC accession 0000038009-06-000031 — filed 2006-03-01
- FY2006 10-K — SEC accession 0000950124-07-001201 — filed 2007-02-28
- FY2007 10-K — SEC accession 0001140361-08-005181 — filed 2008-02-27
- FY2008 10-K — SEC accession 0001140361-09-005071 — filed 2009-02-26
- FY2009 10-K — SEC accession 0001157523-10-001218 — filed 2010-02-25
- FY2010 10-K — SEC accession 0001157523-11-001210 — filed 2011-02-28
- FY2011 10-K — SEC accession 0000037996-12-000007 — filed 2012-02-21
- FY2012 10-K — SEC accession 0000037996-13-000014 — filed 2013-02-19
- FY2013 10-K — SEC accession 0000037996-14-000010 — filed 2014-02-18
- FY2014 10-K — SEC accession 0000037996-15-000013 — filed 2015-02-13
- FY2015 10-K — SEC accession 0000037996-16-000092 — filed 2016-02-11
- FY2016 10-K — SEC accession 0000037996-17-000013 — filed 2017-02-09
- FY2017 10-K — SEC accession 0000037996-18-000015 — filed 2018-02-08
- FY2018 10-K — SEC accession 0000037996-19-000012 — filed 2019-02-21
- FY2019 10-K — SEC accession 0000037996-20-000010 — filed 2020-02-05
- FY2020 10-K — SEC accession 0000037996-21-000012 — filed 2021-02-05
- FY2021 10-K — SEC accession 0000037996-22-000013 — filed 2022-02-04
- FY2022 10-K — SEC accession 0000037996-23-000012 — filed 2023-02-03
- FY2023 10-K — SEC accession 0000037996-24-000009 — filed 2024-02-07
- FY2024 10-K — SEC accession 0000037996-25-000013 — filed 2025-02-06
- FY2025 10-K — SEC accession 0000037996-26-000015 — filed 2026-02-11
Compiled from Ford_Vehicle_Wholesale_Sales_2005-2025.xlsx.